| 000 | 03529cam a2200373 i 4500 | ||
|---|---|---|---|
| 999 |
_c2008 _d2008 |
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| 003 | OSt | ||
| 005 | 20230414145053.0 | ||
| 008 | 210927s2022 nyu b 001 0 eng | ||
| 020 |
_a9780593239483 _q(hardcover) |
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| 020 | _a9780593443521 | ||
| 020 |
_z9780593239490 _q(ebook) |
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| 040 |
_aDLC _beng _erda _cDLC |
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| 100 | 1 |
_aList, John A., _d1968- _eauthor. _96987 |
|
| 245 | 1 | 4 |
_aThe voltage effect : _bhow to make good ideas great and great ideas scale |
| 250 | _aFirst edition. | ||
| 264 | 1 |
_aNew York : _bCurrency, _c[2022] |
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| 300 |
_a265 pages ; _c25 cm |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes bibliographical references (pages [239]-255) and index. | ||
| 520 |
_a"A leading economist answers one of today's trickiest questions: Why do some great ideas make it big while others fail to take off? "Scale" has become a favored buzzword in the startup world. But scale isn't just about accumulating more users or capturing more market share. It's about whether an idea that takes hold in a small group can do the same in a much larger one-whether you're growing a small business, rolling out a diversity and inclusion program, or delivering billions of doses of a vaccine. Translating an idea into widespread impact, says University of Chicago economist John A. List, depends on one thing only: whether it can achieve "high voltage"-the ability to be replicated at scale. In The Voltage Effect, List explains that scalable ideas share a common set of attributes, while any number of attributes can doom an unscalable idea. Drawing on his original research, as well as fascinating examples from the realms of business, policymaking, education, and public health, he identifies five measurable vital signs that a scalable idea must possess, and offers proven strategies for avoiding voltage drops and engineering voltage gains. You'll learn: How celebrity chef Jamie Oliver expanded his restaurant empire by focusing on scalable "ingredients" (until it collapsed because talent doesn't scale) Why the failure to detect false positives early on caused the Reagan-era drug-prevention program to backfire at scale How governments could deliver more services to more citizens if they focused on the last dollar spent How one education center leveraged positive spillovers to narrow the achievement gap across the entire community Why the right set of incentives, applied at scale, can boost voter turnout, increase clean energy use, encourage patients to consistently take their prescribed medication, and more. By understanding the science of scaling, we can drive change in our schools, workplaces, communities, and society at large. Because a better world can only be built at scale"-- _cProvided by publisher. |
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| 650 | 0 |
_aScaling (Social Sciences) _96988 |
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| 650 | 0 |
_aNew products. _96989 |
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| 650 | 0 |
_aStrategic planning. _96990 |
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| 650 | 0 |
_aEntrepreneurship. _9477 |
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| 650 | 0 |
_aPolicy sciences. _93910 |
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| 856 |
_3Author's webpage _uhttps://www.thevoltageeffect.com/ |
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| 856 |
_3Publisher's webpage _uhttps://www.penguinrandomhouse.com/books/672117/the-voltage-effect-by-john-a-list/ |
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| 856 |
_3Wall Street Journal: Review 2022 _uhttps://www.penguinrandomhouse.com/books/672117/the-voltage-effect-by-john-a-list/ |
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| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2JEL _cBO |
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